How We Do It

$95. REALLY?

You may be wondering how Bespecd are able to offer you the hottest trend high-quality frames and lenses for a smidgen of the price you'd see in an Optical store. Firstly, just a few big corporations dominate the eyewear industry. The majority of the price of a pair of eyewear goes to these companies. Another cut is then taken by the designer brand name whose logo appears on the side. We want to offer another way of doing things. No logos. No mark ups. Just the same high quality product without paying for things you don't need.

Secondly we're solely an online business. We're able to keep our running costs low. We choose not to waste money on lots of staff and fancy retail fit-outs. Our efforts time and budget go to making our online shopping experience the best it can be. From an enjoyable browse of our new-look website to a better-than-expected product delivered swiftly and smoothly into your hot little hands. We strive to get it right.


Affordable doesn't have to mean um.. cheap. We're not about cutting corners. Bespecd research the latest runway trends for the season and then translate them into original designs. Next we source high-quality materials from across Italy, Korea, China, and Japan. All our acetate and metal frames are hand-made. And unlike other companies even the protective case your Bespecd frames are presented in is hand-made. Plus we've added some fancy extras. Big words to drop into conversations with friends like 'anti-scratch resistance' and 'non-glare coatings'. They basically protect the lenses and as a result your eyes. Our sunglasses also use the latest polarised technology. It reduces a huge amount of glare, makes colours more vivid and offers greater UV protection. That's right, it's all good stuff.

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